Creative Director 

Nur by Mansoona Naeem is a luxury fashion brand that seamlessly blends traditional Pakistani embroidery techniques with contemporary fashion trends. Founded by creative director Mansoona Naeem, the brand has become a staple in the South Asian fashion world.
Mansoona's love for her Pakistani heritage is evident in every piece of clothing she designs. She combines her inherited passion for traditional thread work with a modern twist, resulting in a unique aesthetic that is both timeless and current.
At Nur, every piece of clothing is handmade in Pakistan, using only the most luxurious fabrics and intricate embroidery techniques. The attention to detail is unparalleled, and the end result is a truly stunning and exquisite piece of clothing.
Our brand is inspired by the modern, sophisticated woman who wants to look and feel her best. We are dedicated to providing our customers with high-quality, luxurious clothing that will make them feel confident and beautiful.
At Nur by Mansoona Naeem, we are proud to be part of a rich Pakistani heritage and are committed to preserving and promoting this culture through our designs.